Educator. Consultant. Speaker.

Creative culture maker.

Teaching students to solve advertising problems by wrapping smart strategies in provocative, layered, and memorable ideas.


I started to experiment with teaching as a graduate assistant around 2012. It didn’t take long before I was hooked. Two years later, I was a full-fledged adjunct. By 2015, teaching had taken control and I was doing it full-time. In the Spring of 2017, I became the Director of Minerva, the creative portfolio specialization in the Department of Advertising and Public Relations at The University of Alabama. I have become just another statistic.

*Teaching statistics are representative of data collected since Fall 2016.
Agency Placements
Student Advertising Awards
Student Campaigns (+/-)
Class Critiques (+/-)
Classes Taught
Thumbnails Reviewed (+/-)

Extracurricular Ad Hoc Services
(or Suits are for weddings & funurals)

Creative Consultant

Creative Direction

I lead creative teams in unearthing the insights, that lead to human truths, that lead to bold ideas, that lead to memorable brand engagements, that lead to making the cash registers ring.

Agency Search

Let’s find the right (small to mid-sized) agency to fit your particular ($10k-$100k annual spend) creative communications needs. Because, relationships matter.


First, you have to make a really big lake. The bigger, the better. Then, you get to go fishing. I can help you and your team hook the big fish waiting down in the deep water. I promise this analogy makes sense. So does the one about raw chicken. Let me explain...

Creative Culture

Creativity and complex problem-solving is key to becoming and staying competitive—no matter the industry. So make it part of your corporate culture. Make creative thinking the standard rather than the exception.

Running my mouth used to get me into a lot of trouble when I was growing up. Sometimes, it still does.


I'm not very good at keeping my desk organized. I don't know the first thing about HVAC repair. I'm terrible at math. And, I even worse at playing the piano.

But, I can share hard-learned knowledge on how a clock-in/clock-out mindset can be transformed into a hotbed of thought-leadership and innovation. I can tell you why developing and activating a creative problem-solving culture can lead to immediate and drastic positive shifts throughout all levels of your organization. And, I can speak to why your pitching skills are key to your long-term success in business (and in life).

“Many times he provoked thought to a new line of thinking on projects, and his humor and comradeship is indispensable.”

Bob O'Brien Senior Director of Innovation and Concepting, Prophet

“I am currently a copywriting intern at BBDO New York, but I wouldn’t be here if it wasn’t for Mr. Barry. And although he is highly qualified, and his dedication to teaching is clear, I also feel the need to say this: He didn’t just teach us how to create good work. He showed us how to be a good person.”

Larissa Magera Junior Copywriter, BBDO

“One of the most generous, kind, and real people you will ever get a chance to work with, he is rare in his authenticity as a human and as an artist.”

Dave McKay Creative Director, SAP
Partial Consulting & Speaking Client List

Let's start a conversation.


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Contact Info


The University of Alabama
2624 Capital Hall
Tuscaloosa, AL 35401

> Interactive campus map.


(205) 239 3488